SmartLeads close at 2x the industry close rate

Lead Management and Optimization

You’re in the driver’s seat. You know where your business is excelling and where it could be doing better. That’s why we offer a broad range of products and services to help bridge the gaps within your existing retail environment. J.D. Power is proud to offer INFINITI retailers our SmartLeads and SmartNurture services.

Pricing & Packages Enroll Now

J.D. Power SmartLeads

SmartLeads’ patented Buyer Intention Engine scores leads for purchase intent to provide our dealers with the best third-party leads in the industry. With 80% of all auto buyers visiting third-party sites as they search for their next vehicles, you can’t afford to miss out on these critical sales. Our best-in-class third-party lead program yields two times the close rates of our competitors. In addition to being the best closing third-party automotive lead program in the industry, our solution is remarkably affordable, and we offer complete transparency into lead source and performance. We are proud to be the only provider of scored leads based on buyer profile, and we offer a no-questions-asked credit return policy.

  • Pay per lead program
  • “No questions asked” credit policy
  • Dealers can customize their coverage by city, zip codes, and model
  • No long-term contracts: Dealer can turn on and turn off leads at any time
  • Customized Dealer Portal: access to view leads, request credits, manage lead settings, change budgets, and update profile
  • Price: $22 per lead