Digital Retailing

Digital Retailing Solutions

Today’s consumers prefer to purchase most products online, and many expect the same buying options when it comes to purchasing a vehicle. Your dealership can help facilitate an online buying experience by using a Certified Digital Retailing tool on your website.

The INFINITI Digital Retailing program allows consumers to complete an end-to-end vehicle purchasing process on your website. The INFINITI Retailer Digital Marketing Program (IRDMP) offers five seamless and robust Digital Retailing provider solutions for online retailing, creating a smooth and easy car buying experience.

RETAILER BENEFITS FROM Digital Retailing TOOLS

More Leads

  • Retailers using a Certified Digital Retailing tool see a 68% higher lead volume versus Retailers not enrolled in Digital Retailing.

More Appointments

  • Retailers who utilize most steps of the Digital Retailing customer journey have a higher average Digital Retailing Appointment Rate.

More Credit Applications

  • Retailers who utilize most steps of the Digital Retailing customer journey have a higher average Digital Retailing Credit Application volume.
  • 19% higher customer loyalty when bookings are completed through INFINITI Financial Services than another lender.

More Sales

  • Successful Retailers using Digital Retailing see an average 8.5% Close Rate

EXCLUSIVE INFINITI Digital Retailing PROGRAM BENEFITS

Discounted Package Pricing

Retailer Choice

  • Five Certified INFINITI providers to choose from

Seamless Integrations with INFINITI Solutions

  • IRDMP Websites
  • Integrated Accessories Catalog
  • NESNA F&I Products and Services
  • Enterprise Lead Management System

Direct Integration with INFINITI Financial Services

  • Ability to display both Special and Standard Rates
  • Instant Finance Decisioning through DealerTrack

Tier 1 Messaging and Branding

  • Exclusive Digital Retailing designation on infinitiusa.com
  • Access to INFINITI Digital Retailing branded content
  • Inclusion in future media and marketing strategies

Streamlined Analytics

  • Reporting in the INSIGHT Analytics Dashboard

Advertising Program Compliance

Not Ready To Enroll? Learn More Here

Digital Retailing Providers

Select a provider to enroll

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Complete your enrollment information with package selection below. Your rate will be determined by your KDCS participation level at the time of your consulting package selection. Packages will be billed to your parts statement account the month following enrollment.

RETAILER INFORMATION